Tuesday, December 24, 2019
Analysis Of The Sarnia Financial Market Best Financial
Critical Issues In order to (definition of success) Company X must address the following: In order to place Best Financial in a more favorable position in the Sarnia financial market Best Financial must address the following: â⬠¢ How to (Solve problem/take advantage of opportunity) so that (consequence) - How to maintain higher client retention in order to secure a more committed clientele that do not seek a competitorââ¬â¢s service in the future. - How to persuade potential clientââ¬â¢s that Best Financial Services meets their needs or else there will likely not be many new clients. - How to gain sufficient customer base to generate desired sales growth. Analysis ââ" How did we get here? Why are things the way they are? Gerald Young, one of Best Financial Servicesââ¬â¢ top clients, switched his assets to Scotiabank for their potentially high returns and additional services. ââ" Provide conclusions of analysis with details in the exhibits (e.g SWOT, Porters, Segmentation, Financial analysis) Best Financial Services offers appropriate services to the Sarnia area. With the loss of a large client, there is space for staff to pick up additional clients. However, if Gerald Young represents any of the other clients, competitors like Scotiabank may appeal to them because of the additional services offered. Scotiabank also claims they can yield better returns. Exhibit 1: SWOT Analysis shows a SWOT analysis for Best Financial. ââ" Why are the issues critical? This highlights a deeper issue, the factShow MoreRelatedBest Financial Services Inc Essay1962 Words à |à 8 PagesCritical Issues: In order to grow Best Financialââ¬â¢s business steadily in the future and make it become a leader in the Sarnia market, it has to address the following: * How to increase the daily work efficiency in the office so that Best Financial can serve more clients than it currently does which is 600. * Which option Linda should choose so that the company will grow in a sustainable way. * How to maintain existing clients so that Best Financialââ¬â¢s existing client base (600) will beRead MorePolisar Case2276 Words à |à 10 Pagesof Board of Directors: In this report, I will discuss the performance of NASA Division for the past 9 months during the fiscal year with special attention to the meaning and accuracy of the volume variance. Then I will identify the issues of the best sales and production strategy for EROW Division, NASA Division and the Rubber Group as a whole. At last, my recommendations of changes that should be made in the management accounting performance system to improve the reporting and evaluation of theRead MorePolisar Case2289 Words à |à 10 Pagesmembers of Board of Directors: In this report, I will discuss the performance of NASA Division for the past 9 months during the fiscal year with special attention to the meaning and accuracy of the volume variance. Then I will identify the issues of the best sales and production strategy for EROW Division, NASA Division and the Rubber Group as a whole. At last, my recommendations of changes that should be made in the management accounting performance system to improve the reporting and evaluation of theRead MorePolysar Ltd. Essay2842 Words à |à 12 Pagessatisfy the increasing demand of halobutyl. After establishing the second plant in Sarnia, NASA is able to have each plant producing halobutyl and regular butyl. EROW, which has been running near capacity since 1980, solely focus on the production of halobutyl. Any idle capacity is utilized in manufacturing butyl. EROWââ¬â¢s demand exceeds its manufacturing capacity, so EROW ââ¬Å"buysâ⬠butyl from NASA. FINANCIAL PERFORMANCE ANALYSIS In 1986, Rubber NASA enjoyed sales worth $65.872 million which exceeded theRead MorePolysar Limited Case1483 Words à |à 6 Pages032 | 61,260 | 4,722 | Gross margin | 40,945 | 37,210 | 3,735 | Net profit | -876 | 2,005 | -2,881 | To better understand these financial figures, our group first conducted a causal analysis. NASA Causal Analysis | à | Sales | à | Profits | Actual | 63239 | | -876 | Budget | 58660 | | 2005 | Actual B/W budget | 4579 | à | -2881 | Causal analysis | | | à | Third party sales | 5180 | à | 2081 | Pricing | -358 | | -358 | Diversified/Delivery | -243 | à | -243 | VariancesRead MoreBest Financial Services Inc,3772 Words à |à 16 PagesIntroductionLinda Best, a Certified Financial Planner (CFP) from Sarnia, Canada is the founder and sole shareholder of Best Financial Services Inc. which was established on January 1, 2001. Sarnia, the largest city in South Ontario, bordered the United States and was heavily populated with aging baby boomers and blue-collar workers. Best Financial earned its revenues mainly from blue-collar workers nearing retirement. Best financial had formed strong relationships with many clients throughout Sarnia and managedRead MoreCosts2894 Words à |à 12 Pagesrelatively flexible producing schedule to satisfy the increasing demand of halobutyl. After establishing the second plant in Sarnia, NASA is able to have each plant producing halobutyl and regular butyl. EROW, which has been running near capacity since 1980, solely focus on the production of halobutyl. Any idle capacity is utilized in manufacturing butyl. FINANCIAL PERFORMANCE ANALYSIS In 1986, Rubber NASA achieved a sale of approx. 66million which was 4.8million higher than the budget. However, whenRead MoreCase Report ââ¬â Individual ââ¬Å"Estore at Shell Canada Limitedâ⬠Essay examples2599 Words à |à 11 Pagesdecreasing sales and even losing customers. After analyzing the situation and the company, it is determined that assembling a small team of experts to fix the technical issues of eStore and improve its user interface based on customersââ¬â¢ feedbacks is the best alternative. The implementation will take two months and then there will be a month of close monitoring period after the improved version of eStore is launched. Key Issues The main problem that Shell Canada needs to address here is lowRead MoreIssues and Trends in the Automotive Industry: Implications for Eastern Ontario14151 Words à |à 57 Pages..................................................................................................................... 3 2. STRUCTURAL INTEGRITY OF THE AUTO SECTOR ................................................................ 4 3. AN INTEGRATED MARKET ............................................................................................................ 12 4. LONG TERM OUTLOOK .................................................................................................................
Monday, December 16, 2019
Marketing Brand Strategy The Proctor and Gamble Company Free Essays
The Proctor and Gamble Company have its long held concern and a wide range of products in the market and the level of competitive advantages by the company will depend on the scale with which the marketing system of its products is ensured.à However, though branding important in the market system, it wages various inefficiencies in providing a good support for the companyââ¬â¢s marketing plan. Though the product component of the company is broad, this memo will be limited to three products; where their brand slogans. We will write a custom essay sample on Marketing Brand Strategy The Proctor and Gamble Company or any similar topic only for you Order Now ââ¬Å"Silvikrinâ⬠is the slogan for hair care, ââ¬Å"Vortexâ⬠is slogan for bleach, and ââ¬Å"Born Blondeâ⬠is the slogan for hair dye.à Though these are slogans of product compounds, various inefficiencies are allied to their slogans and the broad product in general at the market.à Though the sales of the products are booming at the market, branding is allied to various inefficiencies as a tool for use in marketing of products. As a basic intend of a marketing, it helps in the creation, communication as well as delivering the value of an organizations product. This is the map which guides to the success of operations in a business.à Itââ¬â¢s a force which will help to think about the basic strategies as well as the tactics to use in creating a high competition at the market.à Every choice of marketing plan should therefore provide standards with which the competitive advantage of the organizationââ¬â¢s activity can be claimed in the highly competitive market. (Kitchen, Pelsmacker, 51) The process of branding in marketing plan is broad and perhaps cost inefficient if not well monitored.à Since the goal of the firm is to optimize its revenue through optimal costing, the success in this goal can only be through methods that ensure standard of high revenue at the most minimal cost activity.à However, the process of branding can rationally be uneconomical if not well monitored. Every adequate branding should involve a thorough activity of analyzing the SWOT analysis of its activity. Elsewhere, the organizations should adequately evaluate the comparative state between its activity within the market and the level of competition by its competitive rivals.à Generally, the success in the market should involve opportunities. This helps to evaluate the strengths within the market portfolio to be able to formulate the most admissible standards of activity. (Varey, Lewis, 96) However, every branding slogan or logo should be aimed at portraying and giving a certain message to the consumers within the market.à The basic problem in message delivery is the cost of competition state within the highly perfect competitive market.à In such a market, competitors ought to use methods of creating competitive advantages for the highest benefits and success in the market.à However, advertising is used as basic tool which helps to sell the state of organizationââ¬â¢s product in the market with many product substitutes and complimentary goods. However, product branding is a basic inhibitor in the creation of an authentic message which helps to portray a good image and favorability of the product in the market.à The opportunity cost in the message inefficiency portrayed by a brand slogan or a logo is the success of the substitute or complementary products of the competitors within market. The message delivery by a brand logo or a slogan should be explicitly simple and entitled to portray a direct message about the product. However, the message held is such slogans or logos may be fundamentally ambiguous and chooses to provide difficulties in understanding the exactly scope, type, purpose and use of the product.à Other brand logos and slogans are synonymous to inadequate images that are portrayed by them.à Either, brand development posits a big problem in fighting for the product success in the market. This will cost an identification process of a brand slogan which would provide the greatest incentive to the customers. (Kotler, Keller, 52) Unlike other methods of marketing, branding will only be limited to scope and number of customer at every one moment. Every marketing activity should provide the most adequate and cost efficient method of attracting a huge customersââ¬â¢ population.à At the implementation process of a brand slogan or a logo, inadequacy in the nature of the product may be the basic resultant feature which would even threaten the relationship of attraction to customers use. Either, branding may be highly costly in its development which may imply un-optimal costing parameters.à Generally, brand slogans and logos are chief inhibitor of a products competitive advantage within the market which is endowed by high standards of competition.à One slogan may create a negative perspective of the product to the consumers which may necessary not be the case.à The opportunity cost of slogan/logo inefficiency by one organizationââ¬â¢s product/service is the success of the close substitutes provided by the competitors. Summarily therefore, branding may be a basic inhibitor in the marketing plan which is aimed at creating standards of competitive advantages of one product in the market.à They may be inefficient in providing an authentic message that can portray the accurate sense of product in the market.à Hence therefore, rationality should always be provided in defining the status of slogans and logos to use for product in order to increase their competition. Work Cited Kitchen, P Pelsmacker, P. Integrated marketing Communications:à A Primer, London, à à à à à à à à à à Routledge, 2004 Kotler, P Keller, K. Marketing Management, Amazon .Com, 2006 Varey, R Lewis, B. Internal Marketing: Directions of Management. London, Routledge, 2000 à à à à How to cite Marketing Brand Strategy The Proctor and Gamble Company, Essay examples
Sunday, December 8, 2019
Concept of Layout used on the Business-Free-Samples for Students
Question: Discuss about the Concept of Layout used on the Business. Answer: Introduction Layouts are modern technique used to represent any product or services of the business organization. This report focuses on the concept of using layouts by the companies. This report deals with various types of layouts used by the business organization n the market. This report outlines the fundamentals of the retail layout provided by the companies t its customers in the market. Layout Layouts are the blueprint or master plan of a printed work including newspaper, books, magazines and websites (Kia et al., 2014). It helps in manipulating the message regarding the products and services through visual presentation using graphics elements. Layouts are plans and ideas that are used by the companies to provide the visual presentation of their company details. These layouts are attractive and providing detailed information regarding any assignment of the company to the customers (Batra, 2014). Layouts establish a relation with the content and graphics providing a flow of information to the customers in market. Layouts provides information related to the subject matter of the product. Types of layouts There are three types of layouts available including process, product and fixed-position layouts. The product layout deals with the products of the company in the market (Wu et al., 2013). The different sequence of the operations involved in the product is shown in this layout. The process layout is used in the low volume production (Feng et al., 2016). The products are not available for the desirable and flexible supply in the layout. The operation facilities are discussed n the process layout that helps in maintaining the operation functions of the company. The process layout helps in better utilization of the resources available in the company. This help in breakdown of the operations involved in the project management. The fixed position layout is a modern layout generally used by the companies in the market (Wu et al., 2013). The main content of the body in the layout is fixed for its quality. Retail Layout The retail layouts are used by the retail shops for the interior design including floor plan. This retail layout helps in decorating the retail shop in the market. The retail layout contains the plan for the placement of the goods and furniture in the retail shop (Batra, 2014). This layout helps in retaining the behavior of a customer by attracting them towards the shop. The owner of the retail shop maintains this layout. It also helps in maintaining cleanliness in the retail shop by proper arrangement of the things in the shop. It contains all the blueprint of the retail shop to provide an idea of the completed shop. Conclusion It can be concluded that the layouts are important for imaging the final look of a project. The different types of a layout have been discussed. The concept of retail layout has been provided to understand the basic layout designs. The retail layouts are used for designing the retail shop. There are various eye catchy visuals and designs included in the layouts to drag the attention of the customers. References Batra, A. (2014). Factors Influencing Consumer Purchase Decisions at Organized Retail Stores in New Delhi.International Journal of Innovative Research and Development,3(8). Feng, T., Yu, L. F., Yeung, S. K., Yin, K., Zhou, K. (2016). Crowd-driven mid-scale layout design.ACM Trans. Graph.,35(4), 132-1. Kia, R., Khaksar-Haghani, F., Javadian, N., Tavakkoli-Moghaddam, R. (2014). Solving a multi-floor layout design model of a dynamic cellular manufacturing system by an efficient genetic algorithm.Journal of Manufacturing Systems,33(1), 218-232. Wu, W. Y., Lee, C. L., Fu, C. S., Wang, H. C. (2013). How can online store layout design and atmosphere influence consumer shopping intention on a website?.International Journal of Retail Distribution Management,42(1), 4-24.
Sunday, December 1, 2019
The Things They Carried Essays (328 words) - The Things They Carried
The Things They Carried In the story ?Sweetheart of the Song Tra Bong? in The Things they Carried by Tim O' Brian Mary Ann Bell goes from one end of the spectrum to the other. Mary Ann is brought in by her high school sweetheart, Mark Fossie. They are destined to be married and live out the rest of their lives together. In a matter of weeks she is transformed from a cute, blonde high school girl to a ferocious animal of the jungle. Mark Fossie first toys with the idea of bringing her over from Cleveland and then goes through with it. ?Listen, the guy sends her the money. Flies her over. This cute blonde- just a kid, just barely out of high school- she shows up with a suitcase and one of those plastic cosmetic bags. Comes right out to the boonies (pg.102).? She is very young, at most seventeen years old. She is pretty and has a great personality that all the guys appreciate. She is never afraid of the unseen horrors of the war. She thirsts for knowledge about everything around her. Mary Ann wants to know about everything and her desire for knowledge leads her to the loners of the war, the green berets. She starts by just going out on ambush with them then it progresses more. ?The way she quickly fell into the habits of the bush. No cosmetics, no fingernail filing, cut her hair short and wrapped it in a dark green bandana (pg.109).? She breaks it off with Mark Fossie and doesn't want to leave the bush. She does stuff even the greenies wouldn't do. She stays with them until she eventually disapears. The greenies say she's still alive but they've never really seen her again. She was one with the jungle. She was young and innocent then became a ferocious hunter of the jungle. ?She was dangerous. She was ready for the kill (pg.125).? Book Reports
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